TOP TIPS F0R MARKETING YOUR HOLIDAY DEALS

Holiday Shopping

TOP TIPS F0R MARKETING YOUR HOLIDAY DEALS

The days are getting shorter and the air is getting colder.

Do you know what that means? 


TIME TO SHOP!

Get ahead of your competition and start planning your business’ holiday promotions.

Here are ideas straight from a marketing agency on how to best promote your holiday deals:

  • Google is a helpful tool for people to search for gift ideas, especially those who are hard to shop for. If you are selling a product, put money into 1-2 Google Ads and make sure the keywords are on point and festive! For example “Holiday Gifts for Dad” or “What Mom really wants for Christmas”.
  • Social Media Ads are a great channel to get your product or service in front of your target audience.  It is important that your keywords are compelling to entice your audience to click on your product or service. Always remember that content is king, therefore it is essential to add a professional graphic or video to your advertisement to ensure the most significant ROI.
  • Content Marketing allows businesses to capture a broad audience. It includes tactics such as social media contests, holiday gift guides, or email marketing. By pairing content marketing with ads, your business will target your ideal customer through multiple sources and reach a larger audience. Could you do one without the other? Of course, but you would be leaving sales on the table.
  • In-person or online events are a great way to get your customers in front of your product or service this holiday season! If you attract your customers enough to see your product/service with their own eyes, then you are halfway there. For example, throw an open house, have an “invite-only” party, or hold any other relevant events for your business’s target audience.
  • Google is a helpful tool for people to search for gift ideas, especially those who are hard to shop for. If you are selling a product, put money into 1-2 Google Ads and make sure the keywords are on point and festive! For example “Holiday Gifts for Dad” or “What Mom really wants for Christmas”.
  • Social Media Ads are a great channel to get your product or service in front of your target audience.  It is important that your keywords are compelling to entice your audience to click on your product or service. Always remember that content is king, therefore it is essential to add a professional graphic or video to your advertisement to ensure the most significant ROI.
  • Content Marketing allows businesses to capture a broad audience. It includes tactics such as social media contests, holiday gift guides, or email marketing. By pairing content marketing with ads, your business will target your ideal customer through multiple sources and reach a larger audience. Could you do one without the other? Of course, but you would be leaving sales on the table.
  • In-person or online events are a great way to get your customers in front of your product or service this holiday season! If you attract your customers enough to see your product/service with their own eyes, then you are halfway there. For example, throw an open house, have an “invite-only” party, or hold any other relevant events for your business’s target audience.

The holidays can be a great time filled with lots of love, laughter, and sales!

Your business needs to get in front of your customers to capitalize on this year’s holiday cheer…

Marketing is the best way to achieve that for your business!

Are you already swamped with your to-do list?

We would love to help your business achieve everything possible this holiday season!
CALL US NOW!

630-385-2200

or email us at info@pesolamediagroup.com