A deep dive into the Pros & Cons of both!
Your company is expanding and you have money to put towards your marketing efforts.
So the million-dollar question is, should you hire someone or should you outsource?
Well, let me start off by saying that each business and its needs are completely different. The short answer is that there is no wrong answer. Both choices have pros and cons, so finding out what will work best with your business needs is key. To help you make the best decision for your company, here are some advantages and disadvantages of in-house marketing and outsourcing to PMG.
In-House Marketing
Pros
Cons
In-house marketing definitely has its advantages and disadvantages. When evaluating if in-house marketing is the best for your company, imagine what it would be like to add another person to your team. Do they get along with other employees or is there drama? Do they need to constantly be managed to stay on task to meet deadlines? Trying to find someone who fits well with your team can be a challenge. Let’s turn the tables and take a look at the pros and cons of outsourcing your marketing to PMG and hopefully that will help answer that million-dollar question.
Outsourcing to PMG
Pros
Cons
When evaluating if outsourcing is right for your business, consider how you envision your business 2 years from now. Are you taking the time to interview, hire, onboard, buy devices and software, HR set-up, and micro-manage to make sure they are a good fit? Or are you setting up a 15-minute call with PMG to go over marketing goals and reviewing a monthly calendar for social media that was sent to you with graphics and content already included? Every business is different and needs different things but one of those options seems way easier than the other one. We will let you decide!